H&M is looking for a new Social & Digital Media Manager! You are passionate about Social Media and you will be a part of our dynamic Marketing team? Join Us!
Job responsibility: • Set local activity plan based on global and local priorities (for example openings, local influencers) • Develop and drive the strategy for locally owned channels (Facebook, Twitter, other) • Social networking (having the dialogue with our followers for example retweet, comment) • Monitor and follow up statistics. Monitor competition and be aware of market changes and development. Follow up statistics on fan base growth, engagement rates • Engage in dialogues and answers questions (FB, Twitter, blogs/forums) where appropriate per head office guidelines. Manage comments of sensitive character or CSR related in close dialogue with local PR manager (Appendix Crisis communication) • Moderation of FB and Instagram dark post ads • Participate in local influencers mapping in collaboration and execute local influencers activities with Communication Team • Collaborate with local Sales team and dedicated online and visual teams to align online, instore, external and social media marketing activities • Allocate budget for local activities in collaboration with Global agency • Plan, execute and follow-up bought campaigns in social media in collaboration with Global agency
Personal Skills:
• Marketing, communication or business degree or relevant qualifications • Fluent in French & Dutch (both spoken and written) and a good level of English • Profound understanding of social media channels, and how to operate and express oneself on these platforms as well as experience of both paid and organic social media • 2+ years’ experience in Marketing, PR, digital communication and/or social media • Have a passion for fashion content and great knowledge of fashion online communities and influencers • Great project management skills • Work well under stressful conditions • Self-motivated and able to work independently as well as a team player • Fluent in Microsoft office - word, excel and power point and easily learn new software • Basic skills in Photoshop and/or Adobe Illustrator
The position is based in our Support Office in Brussels. You will report to the Head of Marketing for Belgium/Luxembourg, and work closely together with the Press & Communication Team!
If you are interested in joining our team Welcome to send your application containing CV and personal letter.